POSTEK Barcode/RFID Label Printer Exhibits at GITEX 2014

Postek, a famous Chinese brand of barcode/RFID label printers, has successfully participated in the 34th Gulf Information Technology Exhibition (GITEX), held at the Dubai World Trade Center on October 12 - 16. Postek exhibited a full range of barcode/RFID label printers, intelligent storage & logitics management, and informationalization products tracing solutions, aiming at helping business partners and customers have a better understanding of label printers. Postek also showed its customers how to improve the efficiency and automation of business through RFID technology and automatic identification technology.

GITEX, the largest information technology exhibition in the Middle East, is a world-class ICT event that covers the Middle East, Africa and South Asia. As one of the leading manufacturers in barcode/RFID label printers, Postek chose to exhibit at GITEX for the third time. In this year's exhibit, Postek presented its latest achievements in technological innovation, shared its newest practice in RFID technology development, and discussed the direction and trend of Internet of Things (IOT) in the years to come.

The IOT industry is a vibrant market, which witnesses booming technology, as well as its application. Among the high-grade, precision and advanced technology in IOT, the deep integration of RFID and barcode technology accelerates the upgrading of technology and application of the automatic identification industry.

At GITEX, Postek barcode/RFID label printers gained extensive attention and a preferred reputation for their original design and excellent performance. Postek TXr Series touts the smallest possible inlay space of 12mm, which is smaller than any other competitor in the industry. The TXr Series' innovative antenna module design, directs the antenna position correctly every time. Furthermore, it adopts Reading/Writing after printing, avoiding broken label chips and unrecognizable labels caused by printing pressure.

Focused on barcode/RFID printers for 16 years, Postek owns more than 30 national Chinese patents on printer design. This is the third time that Postek exhibited at GITEX, bringing its full range of label printers characterized by exquisite design and easy-to-use durability. "We bring the latest innovative technology and the newest application solutions for our business partners and customers in the Middle East. We persist in expanding into the global market and building our own brand: Postek. We expect to promote business cooperation with partners, strengthen interaction and technology sharing with customers, and quicken the pace of the label printer industry", said the manager of Postek International Business Department.

About Postek:

Postek Electronics Co., Ltd. established in 1998 in Shenzhen, China and has since earned the reputation of producing outstanding, long lasting thermal products. With dedicated focus to incorporating innovation and durable designs into all of their thermal printers, the company has secured several national Chinese patents as well as consumer loyalty. Based upon its in-depth knowledge of diverse industry needs, Postek continues to engineer high-performance thermal printers meeting the ever-evolving demands for solution-driven AIDC products. Prevailing in the philosophies that have built its brand — value management, a pioneering spirit, rugged parts strengthening durable quality designs, and a win-win approach, the company is confident in its continual growth and success, bringing only top quality and long lasting durable thermal printer products to the global market.

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